Assisting is without question the
best way to learn how to become a professional photographer. School and weekend
seminars offer you the basics in image creation, shooting, retouching and final
output but it's in the field where you really learn how to become a true
professional. When I say true pro I mean how to deal with a professional set,
how to talk to clients, shoot management and post shoot process.
So how do you become an
assistant? Well the best way is to simply email a photographer whose work you like
and offer your services.
But be cautious! I get several
emails a month from people asking offering to assist. Most of whom don't ever
get a chance to assist with me because they put shit in their emails that get
them axed before I ever have a chance to consider them.
Here are some tips to the
aspiring assistant to help you get you foot in the door with that professional
who work you admire so much.
1. NEVER put your website or a
link to your work in your initial email.
Personally I don't give a shit if
you take nice photographs. I'm not hiring a photographer. I'm hiring an assistant. If you do put your
link in the email we will check it. If your work sucks I'm not hiring you. If
you work is better than mine I'm not hiring you. If you seem like you have your
shit together I'm not hiring you either. So really no good comes out of self-promotion
to the guy you want to learn from.
2.This shit is for real.
Don't email me saying you have no
idea what you are doing and simply want to learn from me. I'm not a school. I am bringing you on so you can help me not so
you can learn. When I'm shooting a famous person I have no time to train and
show you the ropes. You can be green but you also have to provide something to
me... Send me a resume of what lighting
gear you are familiar with using Elinchrom? Prophoto? Even if you just know how
to use a reflector... If you don't know the gear head down to a camera store
and check it out for free. You are going to have to do some ground work
yourself to get ready for this. Really want to win me over? Tell me you have
your own grip kit (a lowepro backpack filled with tape, box cutters, clamps,
etc....) These kind of things are going
to make me want to hire you.
A perfect basic grip kit |
3. Understand who you are emailing.
I shoot campaigns for large
sports retailers. So you should know that there is a good chance I if I'm
shooting for these guys I already have a team. At least one full time assistant(which
I do)... so offer your services as a secondary assistant if ever needed. If you
are emailing an industrial photographer let him know you have a hard hat and safety
gear. If you are emailing a wedding photographer let them know you come dressed
as a professional to all weddings.
4. Do NOT Cut and paste your
email.
Seriously. I get several emails a
month for assisting and can easily see when the emails are for me, or when they are simply generic. When emailing your photographer bring up one
of their images on their site. Maybe one
that's buried deep in their portfolios. This will show us that you spent some
time on my site and know what I do.
5. Student will become the
Teacher.
Pros can't survive without assistants.
All pros know this. And don't kid yourself we are well aware that the assistant
we are using is inevitably going to go on their own and become our direct competition...
It's a fucked up thing knowing that your assistant, who you need to make money,
will inevitable be your competition and take money away from you. Think of it. We are constantly training your
replacement... it's not fun but it's a reality of the business for us. Yes
there is a lot of work and logically the assistant who turns pro wont bankrupt
me but that thought is still in the back of our minds. We are humans. So anything
you can do as an aspiring assistant to ease that fear is going to bode well for
you. Saying that you are planning to work in another market in 2 years is a
good opener.
6. Money
If the photographer gets back to
you and asks for your rates.... NEVER GIVE THEM ONE... Tell them that you are
well aware that each job has a different rate and this yours varies depending
on the PHOTOGRAPHERS budget. This will be music to our ears. Sometimes we get a
magazine shoot that pays $400 all in, other times we make $2500 on a shoot. So
the more your rates can vary the more we like you.
I hope these tips help. Photography
is a fun and challenging career. It takes hard work and persistence. But if you
keep at it things will work out. Good
Luck
an angry photographer.